Why do you support PÖFF?

Supporting PÖFF is a long-term partnership centred on people and great film experiences. We want to contribute to the development of Estonian culture and help film culture reach as many people as possible. Our contribution is also very practical: we help to make the visits to movie theatre more convenient, so people can focus on what they came for - a good movie experience.

Why is culture important?

Culture helps us see the world through someone else's eyes and understand people and experiences we don't encounter in our everyday lives. It brings people together, sparks discussion and creates shared experiences. By supporting culture, we help sustain a society with room for creativity, different perspectives and new ideas.

What is your most memorable PÖFF or film experience?

From an EuroPark perspective, we would rather highlight how a single film can create a shared topic of conversation. After all, the most memorable movie experiences are the ones that don't end with the closing credits, but live on in conversations and thoughts long afterwards. These are exactly the kinds of experiences we want to help bring to people as a PÖFF partner.

What story does being a PÖFF partner tell about your company?

It tells the story of EuroPark as a company that wants to contribute to the world around it and be a good partner to culture as well. Practical solutions matter in our everyday work, and we bring the same approach to our partnership with PÖFF. Even one small, well-organised part of the journey can make the whole experience better. For us, a long-term partnership is an expression of care and reliability.

What do you hope people will take away from this year's festival?

We hope everyone finds at least one movie that has a deeper meaning for them, surprises them or makes them see something in a new light. That they leave the festival with a good conversation, a new thought and a desire to keep discovering cinema. And that the experience lasts longer than the journey home from the cinema.

Read the PÖFF29 Sponsor Story as well.