An unlikely Instagram star Paul will scrub your stains for his own sanity and improved quality of life.

Paul is from Montreal, Canada. He has over 12,000 followers on Instagram. He is profoundly lonely, depressed, overweight and underestimated, and generally not very happy-go-lucky. He starts offering house cleaning services exclusively to women and reinvents himself. He becomes a completely different Paul under the name Cleaning Simp Paul (@cleaningsimppaul). He dives into dirt with pride, cleaning all stains with love and precision in an attempt to improve and save his own life. Once he has finished cleaning, Paul agrees to fulfil the other desires of seemingly lonely women. He joyfully embraces any dirty, shameful, awkward or eccentric requests. This makes him happier and increases the number of likes on his Instagram account. He does not shy away from publishing detailed accounts of his daily adventures and posting candid videos on social media.

Renowned Canadian filmmaker Denis Côté observes Paul’s extraordinary life from a distance, without intrusion or judgement. This unusual feel-good documentary has been a festival favourite since its world premiere in Berlin. Would you be keen, curious and bold enough to meet Paul and maybe look him up online?